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BPI Training - Streaming Marketing For Pros / Influencer Driven Marketing

BPI Training - Streaming Marketing For Pros / Influencer Driven Marketing

United Kingdom
20.05.24
10:00
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Tickets: free
United Kingdom
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PLEASE NOTE THIS RESOURCE IS FOR BPI MEMBERS ONLY. You will receive an email with enrolment details at 10am on the listed start date. Streaming Marketing For Pros / Influencer Driven Marketing sessions comprises of the following two modules:   Streaming Marketing For Pros In this course, we explore the nuances of marketing artists and music on streaming services. We cover release strategies tailored to streaming including playlisting strategies, campaign case studies and useful tools to help build your DSP following. We also discuss how to leverage insights to improve an artist's growth trajectory. Influencer Driven Marketing The influencer marketing industry is a fast-growing market and method of marketing used by artists and brands around the world. Over recent years, countless examples of successful campaigns have proven the efficiency of this new-age form of marketing in reaching Gen Z. In this course, you will learn about current trends in the industry and walk away with the skills and tools to build a campaign from scratch and analyse its performance. PLEASE NOTE: These sessions are delivered as part of Music Ally's Learning Hub. This means that Music Ally will be offering access to bundles of 2 modules on their Learning Hub, for a week. This will allow you to: Go through the course at your own pace The video training is accompanied by slides and additional reading materials You will get a quiz to help you test your knowledge! We hope you enjoy them!   T&Cs: Spaces for these modules are very limited – as they normally cost $99 to purchase individually (or $198 for a bundle). Please be respectful of this and make sure you go through the modules if you sign up for them. If not, we reserve the right to restrict your access to other learning hub courses, in order to give other people the opportunity to access these resources. Please be aware that the learning platform has piracy tracking in place: the videos and slides are just for the viewing of those registered to that module and not for wider broadcast or sharing. Please respect the copyright of Music Ally.