PLEASE NOTE THIS RESOURCE IS FOR BPI MEMBERS ONLY.
You will receive an email with enrolment details at 10am on the listed start date.
The Google Ads For YouTube / Facebook & Instagram Ads - MusicAlly LH session comprises of the following 2 modules:
Google Ads For YouTube
Learn all about how to advertise effectively on YouTube through Google Ads. From initial set up, to audience creation, running video ad campaigns, as well as analysing campaign results, this module will take you through the fundamentals of advertising on YouTube, the most commonly used feature of Google Ads in the music industry.
Facebook & Instagram Ads
This module will help you to get more bang for your advertising bucks across Facebook and Instagram. From establishing your audiences and retargeting them effectively, to creating the most cost efficient campaigns and using analytics to refine them, we’ll help you send your return on ad spend through the roof.
These sessions are delivered as part of Music Ally's Learning Hub. This means that instead of logging in at a set time or coming to the BPI offices, Music Ally will be offering access to bundles of 2 modules on their Learning Hub, for a week. The reasons we think this is exciting is:
It will allow you to go through the course at your own pace
The video training is accompanied by slides and additional reading materials
You will get a quiz to help you test your knowledge!
We hope you enjoy them!
Spaces for these modules are very limited – as they normally cost $99 to purchase individually (or $198 for a bundle). Please be respectful of this and make sure you go through the modules if you sign up for them. If not, we reserve the right to restrict your access to other learning hub courses, in order to give other people the opportunity to access these resources.
Please be aware that the learning platform has piracy tracking in place: the videos and slides are just for the viewing of those registered to that module and not for wider broadcast or sharing. Please respect the copyright of Music Ally.